Step-by-Step Guide: Mastering Publisher Rocket for Authors
- rhapsodylegacy
- Feb 13
- 4 min read
In this article, you will read about:
Unlocking Publisher Rocket’s Potential for Authors
Why Should Authors Use Publisher Rocket?
Using Publisher Rocket Before Writing
Using Publisher Rocket Before Publishing
Using Publisher Rocket After Publishing
Final Thoughts: Is Publisher Rocket Worth It for Authors?
Unlocking Publisher Rocket’s Potential for Authors
Authors don’t typically rely on many tools beyond their creativity and passion for storytelling. However, one tool that has proven invaluable in my journey is Publisher Rocket. While initially designed for various genres, it has become an indispensable asset for authors looking to validate ideas, optimize keywords, and maximize book visibility on Amazon.
In this guide, I’ll walk you through how Publisher Rocket can be leveraged at different stages of the book creation and publishing process to increase discoverability and boost sales.
Why Should Authors Use Publisher Rocket?
Publisher Rocket is more than just a keyword research tool—it helps shape your book by providing critical market insights. Here’s why it’s essential:
✅ Validates book ideas before writing
✅ Identifies profitable keywords for better discoverability
✅ Finds the best Amazon categories for maximum exposure
✅ Analyzes competition to refine your book’s positioning
✅ Helps optimize book descriptions for search rankings
Let’s break down how and when to use Publisher Rocket for each stage of your book journey.
1. Using Publisher Rocket Before Writing
Find a Marketable Book Idea
While passion is important, ensuring your book has an audience increases its chances of success. Publisher Rocket helps validate your idea with data.
Step 1: Keyword Search – Find Popular Topics
Open Publisher Rocket and go to the Keyword Search tool.
Enter a seed keyword (e.g., “time travel” or “self-help habits”).
Analyze key data points:
Competitive Score: Lower is better (aim for under 50).
Estimated Searches per Month: The higher, the better (avoid under 100 searches).
Average Monthly Earnings: Determines profitability.
Use this data to decide if your book idea is viable.
📖 Learn more about Keyword Research in my article "Amazon KDP Book Keywords: The Ultimate Strategy to Boost Sales".
Step 2: Competition Analyzer – Evaluate Market Demand
To refine your book idea, use Competition Analyzer to:
Check existing books in the niche.
Assess their monthly sales and reviews.
Identify opportunities to differentiate your book.
Click the green button next to any keyword you like to open the Competition Analyzer and explore books ranking for that term.
You can also access the Competition Analyzer tool through the main menu to see competitors related to the entered keywords.
For example, if a keyword like “productivity planner” has high searches and manageable competition, it might be worth pursuing.
📖To learn more about using the Competition Analyzer effectively, check out my article "Crush Your Amazon Niche: Master Publisher Rocket’s Competition Analyzer".
2. Using Publisher Rocket Before Publishing
Optimize for Maximum Visibility
Once your book is written, you need to optimize it for Amazon searches. This is where Publisher Rocket’s Keyword Search and Category Search tools come in handy.
Step 3: Find the Best Keywords
Open Keyword Search and enter potential keywords.
Look for keywords that:
Have high search volume.
Have moderate competition.
Are relevant to your book’s theme.
Use the best keywords in:
Title & subtitle (to attract clicks). 📖 Read more about titles in my article "KDP Book Title Optimization: How to Find Profitable Niches & Boost Sales".
Book description (to improve search rankings).
For example, a book titled The Power of Daily Habits could benefit from keywords like “self-improvement,” “daily habits,” and “success mindset.”
Step 4: Find the Best Amazon Categories
Open Category Search in Publisher Rocket.
Enter relevant book themes or genres.
Identify categories that:
Have low competition (easier to rank in top 10).
Align with your book’s content.
Show the required daily sales to become a bestseller.
Select the best categories when publishing on Amazon KDP.
📖 Learn more about Category Search in my article: "The Ultimate Guide to Mastering Amazon KDP Categories with Publisher Rocket".
3. Using Publisher Rocket After Publishing
Optimize Sales and Rankings Over Time
Even after publishing, you can improve book performance by continuously optimizing keywords and categories.
Step 5: Analyze and Improve Keywords
Check your book’s current rankings and sales.
If your book isn’t performing well:
Update your title, subtitle, and description with better keywords.
Test new high-performing keywords in Amazon Ads.
Use Publisher Rocket’s Reverse ASIN Search to analyze what keywords successful books in your niche are ranking for:
Identify Competitor Books:
Search for books on Amazon that are similar to yours in genre, theme, or target audience.
Select books that are performing well, indicated by high sales rankings and numerous positive reviews.
Enter the ASIN:
Navigate to the Reverse ASIN Search feature from the main menu of Publisher Rocket.
Input the ASIN of the competitor's book into the search field.
Initiate the search to analyze the book's keyword data.
Identify high-ranking, profitable keywords to incorporate into your book’s metadata.
📖 Learn more about Reverse ASIN Search in the article "Publisher Rocket Reverse ASIN Lookup: Boost Your Amazon Book Rankings".
Step 6: Monitor and Adjust Categories
Use Publisher Rocket to track competitors and category trends.
If your book isn’t ranking well:
Switch to a less competitive category.
Experiment with different keyword combinations.
Final Thoughts: Is Publisher Rocket Worth It for Authors?
Absolutely! While it isn’t mandatory, Publisher Rocket helps authors make data-driven decisions that improve discoverability and sales. By using it at each stage of your book journey, you can ensure your book reaches the right audience and stands out in a crowded market.
🚀 Ready to take your book to the next level? Give Publisher Rocket a try and start optimizing today!
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